Experiments in Advertising: The Films of Erwin Blumenfeld: Advertising & Layout(2006)

Experiments in Advertising: The Films of Erwin Blumenfeld: Process & Surrealism(en)

Part of a triptych of fashion films edited from Erwin Blumenfeld's original footage by filmmaker Adam Mufti and sound designer Olivier Alary. This film examines the concept of 'Process & Surrealism' in Blumenfeld's motion image work.

Lion, London Zoological Gardens(en)

A male lion, right next to bars that are about 6 or 8 inches apart, keenly watches a uniformed zoo attendant toss small morsels of food into the cage. The lion alternates between finding the food on the cage floor and reaching through the bars to swipe at the man, who stays alarmingly close to the beast. In the background are the large rocks and brick wall at the back of the lion's habitat.

Harry Potter and the Prisoner of Azkaban(en)

Year three at Hogwarts means new fun and challenges as Harry learns the delicate art of approaching a Hippogriff, transforming shape-shifting Boggarts into hilarity and even turning back time. But the term also brings danger: soul-sucking Dementors hover over the school, an ally of the accursed He-Who-Cannot-Be-Named lurks within the castle walls, and fearsome wizard Sirius Black escapes Azkaban. And Harry will confront them all.

Demon Slayer: Kimetsu no Yaiba Mt. Natagumo Arc(ja)

A recap of Kimetsu no Yaiba episodes 15–21, with new footage and special end credits. Tanjiro, now a registered Demon Slayer, teams up with fellow slayers Zenitsu and Inosuke to investigate missing person cases on the mountain Natagumo. After the group is split up during a fight with possessed swordfighters, they slowly begin to realize the entire mountain is being controlled by a family of Demon spider creatures.

Lion(fr)

A young lonely lion crosses an arid and desert Savannah. He discovers that the only source of water is kept by a tyrannical buffalo.

Code 8(en)

In Lincoln City, some inhabitants have extraordinary abilities. Most live below the poverty line, under the close surveillance of a heavily militarized police force. Connor, a construction worker with powers, involves with a criminal gang to help his ailing mother. (Based on the short film “Code 8,” 2016.)

Science Fiction Volume One: The Osiris Child(en)

Set in the future in a time of interplanetary colonization, an unlikely pair race against an impending global crisis and are confronted by the monsters that live inside us all.

King Richard(en)

The story of how Richard Williams served as a coach to his daughters Venus and Serena, who will soon become two of the most legendary tennis players in history.

Marvel One-Shot: The Consultant(en)

Agent Coulson informs Agent Sitwell that the World Security Council wishes Emil Blonsky to be released from prison to join the Avengers Initiative. As Nick Fury doesn't want to release Blonsky, the two agents decide to send a patsy to sabotage the meeting...

Naruto Shippuden the Movie(ja)

Demons that once almost destroyed the world, are revived by someone. To prevent the world from being destroyed, the demon has to be sealed and the only one who can do it is the shrine maiden Shion from the country of demons, who has two powers; one is sealing demons and the other is predicting the deaths of humans. This time Naruto's mission is to guard Shion, but she predicts Naruto's death. The only way to escape it, is to get away from Shion, which would leave her unguarded, then the demon, whose only goal is to kill Shion will do so, thus meaning the end of the world. Naruto decides to challenge this "prediction of death."

Violet Evergarden: Recollections(ja)

An emotionally scarred former child soldier becomes a letter writer in this condensed recap of the moving, gorgeously animated award-winning series.

Naruto Shippuden the Movie: The Will of Fire(ja)

Ninjas with bloodline limits begin disappearing in all the countries and blame points toward the fire nation. By Tsunade's order, Kakashi is sacrificed to prevent an all out war. After inheriting charms left by Kakashi, Naruto fights through friends and foes to prevent his death while changing the minds of those who've inherited the will of fire.

What Men Want(en)

Magically able to hear what men are thinking, a sports agent uses her newfound ability to turn the tables on her overbearing male colleagues.

Q(ar)

An intimate portrayal of a quest for love and acceptance at any cost, Q depicts the influence of a secretive matriarchal religious order on filmmaker Jude Chehab’s family and the unspoken ties and consequences of loyalty that have bonded her mother, grandmother, and herself to the mysterious organization. A love story of a different kind, Q is a multigenerational tale of the eternal search for meaning.

Mission: Impossible III(en)

Retired from active duty, and training recruits for the Impossible Mission Force, agent Ethan Hunt faces the toughest foe of his career: Owen Davian, an international broker of arms and information, who's as cunning as he is ruthless. Davian emerges to threaten Hunt and all that he holds dear – including the woman Hunt loves.

Q(en)

New York police are bemused by reports of a giant flying lizard that has been spotted around the rooftops of New York, until the lizard starts to eat people. An out-of-work ex-con is the only person who knows the location of the monster's nest and is determined to turn the knowledge to his advantage, but will his gamble pay off or will he end up as lizard food?

Overhaul(pt)

When truck racer Roger loses everything, he receives a tempting but dangerous offer: to work as the getaway driver for a gang of thieves.

Naruto: The Cross Roads(ja)

Naruto: The Cross Roads (Za Kurosurozu) is the sixth Naruto OVA. It uses the same CGI graphics as Naruto: Ultimate Ninja Storm and was released during Naruto: Shippuden. This OVA premiered at the Jump Festa Anime Tour 2009. Between the Prologue - Land of Waves and Chunin Exams arcs, Team 7 is waiting for Kakashi, who is late again, to start a new mission (B-ranked as Sasuke states). The team sets off while Kakashi explains that Genmai from the Inaho Village is missing, who has vanished in the hills.

Bedeviled(en)

When a group of teenagers receive an invite to download the latest smartphone app, an intelligent personal assistant, they expect a harmless way to get directions and restaurant recommendations. But the sinister nature of the app soon reveals itself, tormenting the friends by tapping into their darkest fears.

Avengers: Endgame(en)

After the devastating events of Avengers: Infinity War, the universe is in ruins due to the efforts of the Mad Titan, Thanos. With the help of remaining allies, the Avengers must assemble once more in order to undo Thanos' actions and restore order to the universe once and for all, no matter what consequences may be in store.

WWE Diva Diaries(ru)

The best of the WWE Divas division recapping 2006-2007 as hosted by Todd Grisham (yup, that ESPN Sports Center anchor nowadays), of course be warned there are commercials around this special such as the Japanese subtitled WWE Royal Rumble 2008 PPV and the Don't Try This PSAs.

Fashion Film(pt)

Yohji Yamamoto: Dressmaker(en)

Yohji Yamamoto | Dressmaker is an intimate and delving portrait of one of fashion's most revered stalwarts. For a man who creates clothing as armour, Yamamoto opens up as never before to share the core values that shape his life and work. Interviews with family, friends, employees and confidants reveal further insight about this complex and enigmatic figure.

The September Issue(en)

A documentary chronicling Vogue editor-in-chief Anna Wintour's preparations for the 2007 fall-fashion issue.

Tan France: Beauty and the Bleach(en)

When he was only 9-years-old Tan France tried to lighten his own skin with bleaching cream. He faces up to his own experiences in an attempt to explore perceptions of beauty, skin tone and colourism.

Inside Gosha Rubchinskiy’s Post-Soviet Generation(en)

This is the first generation of Russian youth to have grown up after the fall of the Soviet Union, and are looking inwards to the Eastern Bloc for inspiration, rather than the wider Western world. With designers like Gosha Rubchinskiy popularising post-Soviet style around the world, we discover what effect the former Soviet Union has had on modern creativity, the impact of this cultural explosion on the rest of the world, and what it is to be young in Russia today.

Helvetica(en)

Helvetica is a feature-length independent film about typography, graphic design and global visual culture. It looks at the proliferation of one typeface (which will celebrate its 50th birthday in 2007) as part of a larger conversation about the way type affects our lives. The film is an exploration of urban spaces in major cities and the type that inhabits them, and a fluid discussion with renowned designers about their work, the creative process, and the choices and aesthetics behind their use of type.

Battle at Versailles(en)

M2M's first original long-form documentary, Battle at Versailles, follows an event in 1973 at Palace of Versailles where top French designers such as Yves Saint Laurent and Pierre Cardin faced of against American newcomers Oscar de la Renta, Bill Blass, Anne Klein and Halston. That pitted France’s best designers against the best America had to offer. It was the first time the fashion world's gaze was fixated on American design.

Pitch People(en)

The art of the "pitch" and its role in society, as told by many of the pitch industry's greatest salesmen, including Arnold Morris, Sandy Mason, Lester Morris, Wally Nash and Ed McMahon as well as a look at the Popeil family.

How the West Was One(en)

In a contemporary reimagining of the American West, three young women - a snake hunter, a New York artist, and a rodeo queen - challenge the idea of who is permitted to be a cowgirl.

X-Rated: The Ads They Couldn't Show(en)

Every year, thousands of commercials are made that never reach our TV screens, deemed too shocking to see. In order to make it onto the screen, they must clear all manner of obstacles, from fussy clients to obsessive regulators and restrictive rights issues. X-Rated takes a look at these outlawed pieces of advertising, revealing the most explicit, controversial and shocking ads never seen. These are ads that break all manner of taboos, from sex, violence, blasphemy, homosexuality, animal cruelty, rapping pensioners, swearing children, suicidal toys and naked athletes to Kylie in her undies on a bucking bronco. Amongst the contributors are advertising executives, producers and censors. The programme also takes a look at the embarrassing world of western celebrities in Japanese ads.

The First Ever Commercial for Cats(en)

On Wednesday 27th January 1999, Whiskas Singles made advertising history. The first-ever commercial for cats was shown on British TV. The results? Thousands of cats across the length and breadth of Britain jumping, staring and listening. (Apart from the ones who completely ignored it.) Even cat owners enjoyed the ad. It was splashed across the national press and TV and made the news as far away as Australia and the US. Now it's on video, along with an explanation of how the ad works and reactions from both cats and owners. Watch it with your cat and see what he or she thinks. (In our tests, 8 out of 10 preferred it.)

Ski Into The Sun(en)

Short film by Willy Bogner. Created as an advertisement for the 1997 Bogner ski clothing collection. Featuring alpine ski and snowboard champions. Filmed at St. Moritz, Switzerland and Island Lake, Canada.

Virgil Abloh: How To Be Both(en)

Film exploring the life of legendary designer Virgil Abloh. It tracks his spectacular ascent from Kanye West’s right-hand man to his role as artistic director of menswear at Louis Vuitton.

Comrade Couture(de)

This film undertakes a journey into the amazing parallel universe of East Berlin’s fashion designers and experts in the art of survival. For, in the midst of the constraints of life in the GDR, there existed a fantasy world where it was possible to dance to another tune, be individual and even provocative. The most important characteristic of this bohemian scene was one’s per- sonal style. But this certainly wasn’t something that could be bought off the peg in the GDR. In this parallel universe it was up to you to create your own individual image – with your own hands. This film tells the story of the desires, the passion and the dreams that were tried and tested, lived and performed in the shadow of the Berlin Wall.

High & Low – John Galliano(en)

Fashion designer John Galliano was widely recognized as one of the most successful names in 1990s and 2000s couture, until his career abruptly ended when he was caught on camera in 2011 hurling antisemitic and racist insults at bystanders in Paris.

Citizen Shane(en)

A porn-loving, Charles Manson-befriending, Mississippi Republican runs to become the next sheriff.

White Hot: The Rise & Fall of Abercrombie & Fitch(en)

All the cool kids were wearing it. This documentary explores A&F's pop culture reign in the late '90s and early 2000s and how it thrived on exclusion.

The Real Mad Men and Women of Madison Avenue(en)

Chronicles the growth of the advertising industry from the 1950s through today, looking at the real men and women who created some of the most ground-breaking advertising campaigns and slogans and whose work changed the landscape of the ad industry. Roy Eaton, Jerry Della Femina, Paula Green, George Lois, and other creative giants recount the history of the advertising industry through unforgettable stories and campaigns.

The Codes of Gender(en)

Arguing that advertising not only sells things, but also ideas about the world, media scholar Sut Jhally offers a blistering analysis of commercial culture's inability to let go of reactionary gender representations. Jhally's starting point is the breakthrough work of the late sociologist Erving Goffman, whose 1959 book The Presentation of the Self in Everyday Life prefigured the growing field of performance studies. Jhally applies Goffman's analysis of the body in print advertising to hundreds of print ads today, uncovering an astonishing pattern of regressive and destructive gender codes. By looking beyond advertising as a medium that simply sells products, and beyond analyses of gender that tend to focus on either biology or objectification, The Codes of Gender offers important insights into the social construction of masculinity and femininity, the relationship between gender and power, and the everyday performance of cultural norms.