Generation Like(2014)
Are kids using social media or is social media using kids?
Thanks to social media, teens are able to directly interact with their culture - celebrities, movies, brands - in ways never before possible. But is that real empowerment? Or do marketers hold the upper hand? Douglas Rushkoff explores how the teen quest for identity has migrated to the web – and exposes the game of cat-and-mouse that corporations are playing with them.
Movie: Generation Like
Top 10 Billed Cast
Self
Self
Self (archive footage)

Generation Like
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Overview
Thanks to social media, teens are able to directly interact with their culture - celebrities, movies, brands - in ways never before possible. But is that real empowerment? Or do marketers hold the upper hand? Douglas Rushkoff explores how the teen quest for identity has migrated to the web – and exposes the game of cat-and-mouse that corporations are playing with them.
Release Date
2014-02-18
Average
7
Rating:
3.5 startsTagline
Are kids using social media or is social media using kids?
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EnglishKeywords
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